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WHAT ABOUT ELACE????

Ready to land fantastic online freelance jobs? Excited about earning great

money working when you want, on projects you love? We thought so. Well,

you’ve come to the right place: Elance.

Whether you’re new to Elance or looking to brush-up on your expertise, this

Freelancer’s Guide is a great starting point for being more successful.

You’ll learn how to perfect your Profile and Proposals, how to find the best

jobs, how to stay protected and even how to get jobs done and get more work

flowing in.

We assume you’ve already registered on Elance. If not, sign up now (it’s free).

What exactly is Elance?

Elance is where people Work DifferentlyTM.

We’re an online workplace where businesses go to find, hire and collaborate

with skilled online freelancers like yourself. Not to brag, but Elance has over

500,000 businesses posting 100,000+ jobs each month.

On Elance you’ll have the opportunity to work with businesses in more than 170

countries – from Fortune 500 companies to small businesses and individual

entrepreneurs.

How Elance works.

To work at Elance, all you need is an internet connection and talent.

You use Elance to find jobs (we help you, making it even easier), then you

complete jobs in a secure Workroom. We also take care of all the paperwork,

plus collect and pass-on your money-due (so you’re sure to get paid).

As a freelancer, working on Elance doesn’t have to cost you a penny. You have

a choice of membership options, including a free plan. We make our money by

adding a small 8.75% service fee above and beyond your price. For example,

when you submit a $500 proposal, we add our fee to your quote and pass it

on (your client would see a quote of $543.75). When the work is delivered, we

deduct our $43.75 and pass the remaining $500 on to you.

Ready to learn more?

Take a few minutes to familiarize yourself with the guidelines in the following

pages. With your talent and the tips provided, you’re sure to earn more money

and be even more awesome on Elance.

Your Profile: Shine like a diamond

When you stand out from other freelancers, you improve your chances of

getting hired. That’s why making a great first impression is important. Come to

think of it, it’s critical. Here are some tips on creating an eye-catching Profile:

1. Write your Overview with the “ideal” client in mind.

You can’t be all things to all people. Throwing too wide of a net in your

Overview section will land you nothing.

Good:

Stand out with great design!

Write your Overview to be read by one person and one person alone: Your With over 12 years of producing corporate marketing projects for some of the

ideal client. What would he or she want to know? Explain how your SKILLS most innovative companies in world, I’m here to bring your ideas and vision to

allow you to SOLVE PROBLEMS (as much as we hate using all caps, this is life. I’ve personally managed over 150 website designs and hundreds of print

one time they’re called for). packages that include magazines, 1-pagers, and other collateral for events and

other special promotions.

Also, write in a friendly yet professional tone. Be warm and you’ll instantly stand I can and will deliver great results with a process that’s timely, collaborative and

out. And no tpyos (oops). at a great value for my clients.

Bad:

Minimum hourly rate $15. A 10 year old software development company.

Miscellaneous tips, advice and other truths.

Here are other juicy tidbits that we hear often from clients:

▪ In your Service Description section, explain how you solve problems.

Be solutions oriented and give clients a good idea of how you think and

approach jobs.

▪ Pay close attention to the Keywords you enter on your Profile. Again, try

not to be all things to all people. Narrow the list of words that showcase your

talent to those that will attract a very specific client.

▪ Clients want to know for sure who they’ve hired. Complete the Identity

Verification and verify your Credentials. Trust is key to any working

relationship.

▪ Your Portfolio will be public. Don’t include sensitive files you wouldn’t want

shared. And make sure you have approval to use those files.

▪ No borrowing/pilfering. It’s OK to check-out other Profiles for inspiration,

but don’t plagiarize. Ditto for Portfolio samples. With your talent and

the strategies addressed in this guide, it’s only a matter of time until the

awesome jobs start rolling in.

▪ Make sure your Profile is 100% complete. Clients constantly search for

freelancers (read: you), and the information found in your Profile is what

steers them in your direction. On the right side of your My Elance page, you’ll

see a tracker that marks Your Profile Completeness. Aim for 100% to give

yourself the best chance of attracting clients.

Check your Opportunities daily.

The great thing about Elance is, you don’t have to do anything to find jobs. You

can be more proactive (and we whole-heartedly encourage you to be – see

below), but we will do a fair amount of the work for you. This includes your

personalized Opportunities feature. Here’s a quick synopsis:

▪ View Opportunities from My Elance. My Elance is your homepage on Elance,

where you’ll keep an eye on all projects and possibilities. To see more

recommendations we found for you, simply click on the Opportunities tab.

Voila! Jobs galore.

▪ Get email updates with job Opportunities. We use our number-crunching über

computers and well-seasoned job matching expertise to pinpoint jobs that

match your skills and interests. We then email you recommendations. How

easy is that?

2. Use Watch Lists to follow potential clients.

Once you get up to speed, you’ll find lots of companies that are doing the work

you love doing. Sounds like a match made in heaven? Simply put the company

on your Watch List and you’ll know when they post jobs. You’ll be among the

first to catch their eye!

3. Use the Elance search bar to find jobs.

To use the Search bar on Elance (be sure you toggle to “jobs”), simply type in

the project you’re looking for or the skills you have and we’ll give you a list of

great job opportunities. Browse the selection for projects you’re perfectly suited

for. Keep checking back too, as new jobs are posted all the time.

Keep in mind you can also Narrow Results when searching. Simply type in a

general skill, such as “writer” and you’ll land on our Search results page. On

the left column, you’ll see options for more-specific job categories for writing,

as well as options for Job Type, Budget, Hourly Rate, Featured jobs and more.

This can be a real time saver, if you’re focusing on specific projects (which you

should be).

Respond to Job Invites you receive.

With your eye-catching Profile and strong skillset, you’re sure to get personally

invited to jobs as well. Especially if you join Elance Groups and follow the other

suggestions from the previous section, Your Profile. Be sure to respond quickly

to invites, letting them know if you’re interested (or not).

Things to consider when you’re finding jobs on Elance:

▪ Use multiple forms of communication when conferring with potential

clients. Your project Workroom has its own private message board, allowing

for email communication. However, sometimes it makes sense to pick up

the phone or Skype. Just be sure to wait until the client responds to your

proposal– not doing so and providing your contact information up front

violates Elance policy. And be sure you and your client always document

any decisions in the project’s Workroom.

▪ When searching for jobs, keep in mind whether you prefer Hourly jobs

or Fixed Price jobs. Each has its advantages, so decide what works

best for you.

Hourly jobs are based on a simple principle: An hour paid for an hour

worked. The option is particularly popular when the project has a good

chance of flexibility, such as the scope may change mid-stream. Freelancers

often choose Hourly work because of features like Work ViewTM and Tracker

– where your time is automatically tracked and screenshots submitted to your

clients. When work is approved, timesheets are automatically paid.

Fixed Priced jobs are generally posted when the client has a good grasp

of what the project entails, and there aren’t a lot of details left to the

imagination. One benefit is the Elance Escrow feature, where the client

funds your job before work begins. When certain pre-determined milestones

are met and the client approves the work, payments are automatically

released to you.

Your Proposal:

The perfect pitch

Well done. Now that your Profile is a power-packed magnet pointed squarely at

great businesses (if not, see The Profile section), your next step is pinpointing

which businesses are truly great (read: great for you). And then crafting a

proposal they can’t refuse. Here is some sage advice:

1. Stay in your happy zone, selecting jobs carefully.

Just as your Profile Overview can’t position you as all things to all people, nor

should your job selection process span widely across your field. It’s best to

focus, focus, focus on jobs best suited for you. Things to consider:

▪ Find jobs that match your skill and interests. Life is too short to work on

projects that neither interest you nor put your best talent to work.

▪ Find jobs with a hearty description. If the client’s job description is vague

and feeble, chances are the job will be equally woeful. Keep searching for

better opportunities.

▪ Find jobs with the right budget. One good job you can sink your teeth

into is better than four small ones that take time and energy ramping up for.

However, if you’re brand new to Elance or your category you may need to

start small and grow your way to success.

▪ Find jobs that fit your availability. When you’re booked solid and going on

a 2-week trip to the islands, pass on monster projects. There will be more big

projects when your stress level is back to normal.

Screen clients as carefully as they’ll screen you.

With so many opportunities on Elance, be selective in the businesses you

choose to work with. If it’s not the right match, you’ll just spin your wheels and

waste precious energy better used for other clients. A few thoughts:

▪ Find businesses with an established Job History. Although great new

businesses come to Elance daily, there is peace-of-mind in finding clients

with a solid track record.

▪ Find businesses who truly want you. Browse the job posting to make sure

you’re what they’re looking for. Check for the Experience and Skills they

desire, as well as any Geographic Preferences. Don’t fit? Move on.

▪ Find businesses with Verified Payment. Although it’s not essential, it makes

sense to first seek clients who have a payment process in place. Look for the

Verified Payment symbol in their job post – a dollar sign among the green icons.

▪ Find businesses with a high Award Ratio. The Award Ratio is a fair indicator

of how serious the company is in hiring you. Your time is valuable, so use it

wisely.

▪ Find businesses giving regular Feedback. Your status (see Your

Reputation section) is based greatly on the Feedback clients leave. Look for

partners who are quick to spread the word about your skills.

Now write a killer Proposal.

After vetting clients and finding a job that looks sensational, it’s time to pounce.

Act quickly and set those wheels of getting hired in motion. Naturally a great

Proposal is paramount to getting noticed and sealing the deal. There’s a lot to

cover, so let’s jump right in:

▪ Customize (yes, customize) your Proposal. Clients can spot “cut-and-

paste” Proposals from a mile away (1.6 kilometers), giving you the axe

instantly. Cookie-cutter responses stand out like a sore thumb and earn you a

quick thumbs down. Ask questions too. As well as showing interest, it’s good

to begin a two-way dialog between you and the client.

▪ Write in a suitable tone. Much like your Profile Overview, your Proposal

should be personable yet professional. Save your 16-letter words for

Scrabble, instead explaining yourself in a warm and friendly manner. Make a

friend and you’ll get the job.

▪ Be succinct. Be a good editor. Brevity is vital, as clients may be browsing

several proposals in a short amount of time. And please, no typos.

Spellchecker is your friend.

Firmo S.

Indonesia | Translator

▪ Show you’re a good listener. Be sure to demonstrate that you’ve read the

job posting. Ask good questions, and show interest and enthusiasm.

▪ Highlight the value you bring. Don’t rely only on your Profile. Be specific

about benefits you bring to this particular job. Spotlight relevant experiences

you’ve had, how you tackled similar jobs and what unique approaches and

skills you bring to the table.

▪ Ask for the job. Think of your Proposal as an interview. What would you say

to make sure you get called back? Show your enthusiasm and let the person

know you want to start the project soon. Oh, thank them for their time too.

▪ Showcase relevant samples. Your Elance Portfolio should be full of awe-

inspiring pieces demonstrating your talents, but why not pull some of the

more relevant examples and include them directly in your proposal? This

gives clients your best, most relevant work without having to search for it.

6. Don’t just sit there, follow-up.

Once your Proposal is submitted, keep your eye on the ball. Check your My

Jobs page or Watch List daily for status updates on your potential project. The

client may be asking for additional information. If you change your mind or earn

another job and can’t fit this project into your schedule, be polite and withdraw

your bid. You may well come across this client again, and they’ll remember your

courteousness.

7. Don’t just sit there, send more Proposals.

Although you want to be selective in the jobs you set your sights on, you also

want to make sure you cover all of your bases. Your first Proposal is just the

beginning. Once that Proposal is submitted, start the process over and find

another job that’s perfect. And another. And another. As you build your online

work reputation at Elance you’ll want to give yourself lots of opportunities.

8. Negotiating your price.

Often a potential client will like what they see, but not see eye-to-eye on

pricing. This may be a straight-up cost issue, or the scope of the project may

have changed. Either way, keep these thoughts in mind:

▪ Always remain professional. No need to take things personally. You’re a

professional and you know what you’re worth. Simply explain why you feel

you’re asking a fair price.

▪ Be willing to withdraw your offer. If there is absolutely no wiggle room,

walk away and thank the client for their time. Simply withdraw your offer and

move on.

▪ If the price changes, update terms and milestones. When fluctuations

happen, update all related items in the project. Be especially sensitive to

shifting end dates and scope.

▪ Do not work without job funding. While the early bird gets the worm, in

some instances he/she gets burned. Don’t be the one who gives away free

work. Wait until funding is secured before you log hours.

Section 5:

Your Workroom:

Where jobs get tackled

Congratulations! Your Proposal was accepted and you’re now ready to create

some magic. With every project you’ll automatically be assigned a secure

Elance Workroom where you and your client can collaborate. This is also where

you’ll track progress and ensure you get paid (yeah!). While there are many

services and features, here are some highlights of your shared Workroom:

▪ Manage projects. Use your Workroom to keep projects moving smoothly.

You can set and update terms, share status reports and have your

timesheets submitted automatically if you’re working on an hourly job.

▪ Communicate and collaborate. You’ll find tools for staying in touch (from

email to video conferencing), as well as solutions for sharing files and

tracking work.

Your Workroom:

Where jobs get tackled

▪ Get paid quickly. All the tools for getting paid are included in your

Workroom. When objectives are successfully met, your money will be

released and sent to you.

▪ liminate paperwork and busy work. Elance has streamlined the

process of getting work done, including taking many of the bureaucratic

steps out of the process. Things happen automatically, intuitively and

greenly. Mother Nature will thank you.

Your Reputation: Stand out from the rest

With all things being equal, clients will obviously accept the Proposal with the

best balance of quality and value. But as we know, not all freelancers are equal

in talent nor affordability. That’s where your online reputation comes into play.

Elance gives you several opportunities to distance yourself from others who

may be interested in the same job. Here’s some information on how to put

yourself in the best light:

1. Feedback is important. No, critical.

For each job you work, a client can (and should) leave Feedback ratings to

share how great it was working with you.

Just as clients can leave comments on why they enjoyed working with you, you

can also respond with your own Feedback to their comments. It goes without

saying that any comments you leave should be professionally worded...as

other clients will be able to see them. Sometimes we see freelancers reacting

poorly to Feedback received. Don’t get caught up in the negativity. If you

disagree with the Feedback left, be sure to remain professional and allow your

response to explain the situation.

If you feel that a client is pressuring you to change the scope of the work by

withholding positive Feedback (example: asking for extra work you didn’t

agree to), give us a call. Coercion is a violation of Elance Policy and you

deserve better.

And remember, Feedback cannot be changed once it’s posted. This is

important to remember when asking for Feedback, and when leaving

Feedback for your clients.

Your Reputation: Stand out from the rest

2. Making sense of My Stats and Level.

To help differentiate yourself beyond a Profile and price, Elance has several

features for determining your online reputation. These include My Stats and

your Level. My Stats includes a snapshot of your history of work on Elance,

while Level is calculated using the numbers from My Stats. Let us explain:

▪ My Stats is your online work history. Some key numbers we include in

My Stats are the number of clients you have (and repeat clients), as well as

the number of jobs, milestones and hours you’ve worked on Elance. It also

includes client Feedback–from recommendations to reviews.

Note: Feedback left by former clients is viewable by potential clients. That’s

why it’s important to make sure clients leave Feedback after every successful

job and you respond professionally to that Feedback. Good Feedback also

elevates your Level.

▪ Your Level is determined by My Stats. By factoring in the data we

accumulate in My Stats, we’re able to assign a numerical number that

assesses your level. When you focus on doing great work and building a

successful online business, your Level will rise accordingly.

Note: Your Level is calculated as a result of a number of factors, from your

service delivery and client relationships to marketing performance. Your Level

will determine where you place in the default search rankings on Elance.

▪ Key drivers of My Stats and Level. Many factors play into your ultimate

numbers, including job Feedback, earnings volume and growth, how you

grow client relationships, whether you bid an appropriate price and even your

Elance policy compliance

Your Reputation:

Stand out from the rest

3. Managing your Feedback, Stats and Levels.

Here are some quick pointers for maximizing your online reputation at Elance:

▪ Always request Feedback from clients. We automatically prompt your

clients to provide Feedback once a job is complete, but we can’t force them

to do so. If a few days go by and there’s been no Feedback entered, be sure

to gently nudge them as a reminder. It may even take a second nudge or

more. Be persistent, but not rude. Remember, before accepting a job you can

check a potential client’s tendency for giving Feedback. Keep that in mind

when sending Proposals.

▪ Respond professionally to Feedback. Whether it’s good or bad, remember

that it’s someone’s estimation and respect their opinion. Plus, Feedback can’t

be changed once it has been posted. Also, your response will be displayed

on your Profile. Do you really want potential clients to see a nasty remark

you’ve made to a client?

▪ Use the Elance platform. You’ll complete jobs successfully,

get Feedback and receive payment through Elance.

▪ Build strong relationships. To best raise your online reputation, continue to

add new clients and achieve repeat work and strong earnings from them.

Dayna B.

Canada | Illustrator

▪ Dot your “i”s and cross your “t”s. Be diligent in the details provided in

this guide. Create a strong Profile, submit quality Proposals for relevant jobs,

price your services within customary budget ranges and ensure the work

is awarded and completed on Elance.

Your Reminder: Rules to keep you safe

Your security is paramount at Elance. Naturally we want you to take advantage

of all the great features and services we offer to help you Work DifferentlyTM.

Our guidance is simple: Stay on Elance, Get Paid on Elance.

Using the job’s Workroom and Terms & Milestones areas to document costs,

deliverables and other decisions related to your work is critical. Elance is here

to help, but we can only rely on the information provided in the Workroom.

Using Work ViewTM and Elance Escrow are great ways to manage your

payments on Elance and will give you and your client the confidence to hit the

ground running.

Keep these rules in mind at all times:

▪ Never take jobs off Elance. If clients ask you to work outside of the Elance

platform, a warning bell should go off in your head. Something is not right. If

you agree, it’s against Elance rules and you’re in danger of getting scammed.

You will lose all protection Elance affords you. Period.

▪ Refuse (and let Elance know) if clients:

- Ask you for financial accounts

Gillian W.

Jamaica | Writer

- Ask you to buy anything to complete their job

- Ask you to work on a job Elance has disallowed

- Are not officially listed on Elance

▪ Never create custom samples. Again, don’t give out your work for free. Use

your Portfolio (and prolific powers of persuasion) to sell yourself. If you make

samples before the job is awarded there’s a good chance you’ll never hear

from them again.

You’re Hired:

Go do an awesome job

With your incredible skills and the know-how gleaned from this handy

Freelancer’s Guide, you’re sure to be an awesome success on Elance.

Remember, your online reputation is a major driver in growing your business.

So be sure to go the extra mile/kilometer to do a great job. Feedback is an

important tool for attracting new clients. Exceptional work will also help you get

a second and third job from each client too.

Speaking of which, be on the look-out for follow-up jobs.

And as we mentioned previously, long-term client relationships is something

that will only help you be more successful on Elance. When you’re finished with

a project, don’t be shy about suggesting other work you can do. Clients are

sometimes so focused on their to-do list that they don’t realize opportunities

that may be in the peripheral. Enlighten them (in a non-pushy way). In short,

become an invaluable partner.

So go get yourself some online freelance jobs and do an awesome job. We’re

excited to have you on the team!

If you’re looking for additional help on earning more money at Elance, check

out these resources: